For this shoot, we focused on bringing the essence of Novëm to life by emphasizing its signature ingredient—the AOP Grenoble walnut—and showcasing the purity and sensorial nature of its skincare line. Real walnuts were integrated into the set design to reinforce the brand’s deep connection to nature and highlight the authenticity behind its formulations.

Using bright natural daylight, we embraced strong, sculptural shadows that added depth and sophistication to the imagery. Close-up shots captured the rich, creamy textures of the products as they were applied, emphasizing their nourishing qualities. Model hands were thoughtfully directed to open, hold, and interact with the products, adding a human, tactile dimension that felt both intimate and refined. Every element of the shoot was designed to reflect Novëm’s dedication to transparency, nature, and high-performance skincare—with careful attention paid to each detail to create a visual language that feels as intentional and elevated as the brand itself.